Our Tribe

Meet our team and the collective behind Rural Retail. We are a tribe of young women born in our native countries, inspired from the arts passed on from our ancestors through craftsmanship.

Vicky

Founder

Born in Kenya. Started an ambitious career as a Fashion Stylist determined to connect authentic African style and mainstream Luxury at 19.

Daisy

MARKETING LEAD

Born in Asaam ,a relatively unexplored part of north-east India, which is nestled between ‘Indic’ and ‘Mongoloid’ cultures and is a melting pot of unique cultural identities, craftsmanship and art forms.

Valentina

CREATIVE LEAD

Born in Caracas, Venezuela. A gifted artist. Growing up in the midst of Neo-Socialist revolution jolted her to a move to Belgium without speaking a word of French at the age of 17.

Collective

Our collective are impactful luxury brands who work with native communities to produce beautiful ethical or sustainable products, with commercial excellence yet hold the story and craftsmanship of the people as key.

Join Our Tribe

Be a partner of the Rural Retail. Get involved with our Challenges , Volunteer and help us flourish.