About Rural Retail
A platform of solutions to connecting indigenous craftsmanship and the fashion industry by:
If we get fashion to collaborate with them, their voices are heard, fashion inherits real solutions and magical stories start to connect society.
How we do it
Why Rural Retail
Indigenous groups are the guardians of the worlds most important biodiversity (important plants). They were the first to feel the effects of climate change. They have been using eco-friendly practices for centuries, while we are still struggling to find sustainable solutions. By skilling them to complete on the international market and facilitating a two –way communication channel, we are providing a valuable equal exchange.